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Welcome Home

brand development

print collateral

portrait photography

photo editing + curation

website design

copy refinement

Leslie from Welcome Home has the passion and dedicated work ethic that enables her to help people declutter their homes, increase energy flow, and tackle the overwhelm with ease. This literally life-changing work helps her clients focus on what truly matters. We wanted her brand and website to reflect similar esthetics of Feng Shui; clean, simple with a good flow of energy. We wove subtle meaning throughout her brand elements including energy “flowing” through the house in her submark logo and pattern. As her accent/call to action color, we chose the auspicious red from the Feng Shui tradition. For the website, one of our favorite challenges was how to best showcase the before and after images of each project. We put an intentional focus on them to inspire future clients of the possibilities when working with Leslie. 

kind words

“ Katelyn is kind, enthusiastic, and hardworking. She took the time to really get to know me and my business before developing the perfect brand for me. She listens well and strives for excellence in her work. I love my brand and new website and will continue to work with her in the future. ”


Leslie VanDerven

Owner + Visionary of Welcome Home


Ready to Elevate Your Brand?

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